Built for Brands That Demand the Best
Persona Services Group is the nation’s partner for signage, lighting, and facility services — delivering the reliability, quality, and control that multi-site brands can’t get anywhere else.
Our Mission
One Partner. One Platform. One Standard.
Managing brand execution across dozens — or thousands — of locations is complex. Disconnected vendors, inconsistent quality, and limited visibility create real risk for the brands you’ve worked hard to build. Persona Services Group was built to solve that problem.
We unite signage, lighting, and facility services under one roof, giving national brands a single point of ownership for everything that impacts how their locations look, perform, and represent the brand. From design and manufacturing through installation, maintenance, and emergency response, we manage the full scope of brand execution so our clients can focus on running their business.
With more than 170 years of combined industry experience, nearly 260,000 square feet of manufacturing space, and a national network of certified installers, Persona Services Group has the scale, expertise, and infrastructure to deliver for the world’s most demanding brands.
Built to Deliver at Scale
Why Brands Choose Persona Services Group
Integrated Services, Not Siloed Vendors
Most providers specialize in one thing — signage or lighting or facility maintenance. We bring all three together under one structure with shared project management, unified reporting, and a single team that owns the outcome. The result is fewer vendors to manage, faster execution, and a brand that looks and performs the same at every location.
Ownership That Doesn’t Pass the Buck
When you work with Persona Services Group, there’s no finger-pointing between vendors, no ambiguity about who owns what, and no gaps in communication. You get one point of contact, one team, and one standard of care from kickoff through completion.
National Reach, Local Execution
Our national network of certified installers provides coverage in every major market — but every installer operates under our quality standards, brand compliance protocols, and project management oversight. National reach, local expertise.
Relationships That Last Decades
Our longest client relationships span more than 30 years. We don’t win business and move on — we invest in partnerships that grow, evolve, and deliver results year after year. When our clients win, we win.
Speed Without Sacrifice
We move quickly — but never at the expense of quality, compliance, or brand integrity. Our advanced scheduling, logistics systems, and proven processes allow us to meet aggressive timelines without cutting corners.
Where We Operate
Locations:
700 21st Street SW
Watertown, SD 57201
Headquarters
11 Azar Ct
Baltimore, MD, 21227
299 Market St, Suite 215
Saddle Brook, NJ 07663
1001 S.W. 1st St.
Madison, SD 57042
Contact:
(800) 843-9888
Toll Free
(605) 878-2676
24-hr Installer Hotline
General Inquiries
leads@personaservicesgroup.com
Service Requests
services@personaservicesgroup.com
See how we’ve helped the world’s biggest brands maintain quality across hundreds and thousands of locations.
Ready to Work With One Partner Who Does It All?
Persona Services Group simplifies brand execution for the nation’s most recognized brands. If your business operates across multiple locations and quality matters, let’s talk.